Competition for both clients and top talent is stiff in the legal industry. First and Foremost, it’s important to understand that your Website is Your Around-the-Clock Salesperson. It needs to be fast, loading in three seconds or less. It should look good on a mobile device and focus on user experience. Once you have taken the time to make sure your website is attractive and informative consider Pay per click advertising. PPC allows you to be found at the top of a search when someone uses keywords or phrases that trigger your advertisement. This gets you clicks, calls and conversions. Oamii, South Florida’s digital marketing agency, is able to provide you with a well-structured, highly optimized PPC campaign. They provide firms of all sizes with detailed reports to make sure you’re putting forward your best digital footprint forward.