Keywords Research

Keyword Research: How Does It Work, and Do You Even Need It?

Keyword research is the foundation of any digital marketing campaign. Keyword research aims to determine what your target audience is searching for on the internet and what it will take to rank for those keywords.

SEO

Five Ways to Improve SEO for Your Website

Did you know that more than 93% of experiences online start with a search engine, and the top results on Google have a 33% chance of getting clicked? SEO is the best way to reach out to your target audience

Digital Marketing

Digital Marketing Strategy for Construction Companies in 2022

With the increase in competition, it’s become essential for construction companies to have an impeccable digital marketing strategy in place.
Most construction companies don’t work with a strategy and only settle with basic

Google my business

How To Setup & Optimize Your Google My Business Account?

New to Google My Business (GMB)? Don’t know how to proceed? Don’t worry. We are here to help you. This step-by-step guide will help you set up your GMB account and optimize it. Before we begin, keep the end goal in mind

Local SEO

Why Local SEO Is Important For Your Small Business?

Search Engine Optimization or SEO is a dynamic approach that makes companies and brands easily visible to the people looking for similar products or services. All major search engines usually adopt similar practices to rank the results.

pay per click

How Long Does It Take For Google Ads To Work?

Advertisements are the best way to attract people to your brand, product, and service. Since the majority of the people are online, it makes sense to have a strong online ad presence. For this reason, all brands, small, medium, corporate giants and startups resort to PPC advertising.

gmb listing

Google My Business Listing Suspended? Here’s What To Do

Google business profile is an all-powerful tool used by big and small businesses to manage their presence across the entire Google network. It includes maps, search engines, and such. Businesses also use it to help their customers reach them easily by displaying the office address, opening and closing times, contact number, etc.

OTT

What Is OTT And How Does It Work?

The television made its entry in a big way during the 1980s, and this is the time when color televisions became a household name. Before this, we had the black and white sets. These were antenna-based. Then came the cable network.

real estate marketing

11 Awesome Real Estate Marketing Ideas

The real estate industry has had some incredible ups and downs over the past few years. The competition is extreme, and these days you’ll need high-level digital marketing skills to stand out from the pack.

local SEO

What Are Google Map Citations & Why You Need Them?

As internet technology keeps evolving over the past two decades, it’s getting more accessible for consumers to find the best local business or service near them that will meet their requirements. Therefore, marketers need to incorporate Local SEO and Google Maps into their digital strategy to increase prospective customers’ chances to find them instantly.